I believe Iain McGilchrist was right.
In his work on brain lateralization, McGilchrist explains how our modern world has overdeveloped the left hemisphere — the part of our brain that loves logic, structure, control, and categorization — while neglecting the right hemisphere, which sees the whole, connects through intuition, meaning, and context.
When the left brain takes over unchecked, we become efficient, but we lose something vital: our ability to feel, connect, imagine, and create.
Technology, stress, reductionist science, and overstimulation have changed how the brain functions, literally. We've built a culture that values output over insight, performance over presence, and control over connection.
We are trying to live a meaningful life with a brain that has been rewired to survive, not thrive.
We experience:
Constant overthinking
Disconnection from our bodies
Emotional fatigue
Reduced creativity
A sense of meaninglessness
And no matter how many productivity hacks or self-help routines we try, we’re often just reinforcing the imbalance.
I believe the first step in real transformation, whether in your health, your relationships, your work, or your inner life, is to reset the brain to its original rhythm.
That’s the foundation of The I AM Project.
We help people restore their brain’s natural balance through:
Neuroscience-informed tools that retrain the nervous system
Breathwork, movement, and intention-setting that activate both hemispheres
Character-based identity work that reconnects you with your core values
Practices of awareness and embodiment that bring you back into wholeness
When you realign your brain, you realign your life.
True transformation starts with awareness and simple, repeatable action. Below are tools to help you begin rewiring your brain and reconnecting with your natural rhythm.
A simple right-left brain reset technique.
Visual Pattern Activation: Spend 2 minutes tracing or drawing flowing, abstract shapes with your non-dominant hand. This stimulates right-brain creativity and spatial awareness.
Cross-Crawl Movement: March in place for 2 minutes, tapping your left knee with your right hand and vice versa. Activates both hemispheres via the corpus callosum.
Final Breath + Word Anchor: 1 minute of breathwork with a chosen word like “wholeness” or “peace” to anchor the nervous system.
Download patterns hereA printable worksheet to help you reflect on left-dominant habits:
✅ Do I over-rely on structure, control, or logic in my life?
✅ Do I struggle to connect with meaning, emotions, or creativity?
✅ When I’m stuck, do I push harder instead of pausing and reorienting?
Includes a scoring section and practical reframes.
📝 Download the Left-Brain Trap Worksheet [here].
Track one simple daily ritual from each of these brain-supporting categories:
🧘 Movement (stabilize + activate both hemispheres)
🎧 Music or rhythm (stimulates right hemisphere)
✍️ Reflection or journaling (integrate awareness)
👁️ Mindful stillness (reduce cortical overwhelm)
Include powerful quotes (from McGilchrist and others) as a printable sheet or carousel in the post.
Example:
“The more we insist on control, the more we lose what matters most — connection, presence, meaning.” — Iain McGilchrist
🖼️ Download the Reflection Quotes Printout [here].
The transformation you’re looking for isn’t just a mindset shift — it’s a neurobiological reset.
The good news? The brain is plastic. It can change. It wants to heal.
If you feel called to explore this further — to not just know better, but be better — I invite you to explore what we’re doing inside The I AM Project.
Join our mailing list to receive the latest news and updates from our team.
Don't worry, your information will not be shared.
50% Complete
Start your journey with The IAM Project